A wellness line item on a 15-person budget looks small next to salaries. It is not small to the people using it.
What it replaces
Most small teams had nothing before this, not a downgraded version of something. The comparison point is zero.
Where the value actually lands
Usage concentrates in a handful of people who use it constantly, and that is fine. A benefit does not need universal daily use to be worth keeping.
What to measure instead of usage rate
Ask whether the people who use it would notice if it disappeared. That answer tells you more than a participation percentage.
